Look Books, Magazines, Product Catalogues

Have your booklets saddle stitched for easy reading. Types of books that do not contain many pages such as magazines, catalogues, brochures and newsletters are saddle stitched. This involves placing the staples down the spine of the book to bind it resulting in a document that looks professional. The book can lie flat for ease of reading because the stapling is done at the middle.  With the right stock selection, booklets can be produced to a very high standard and is often used in the fashion industry to showcase the latest season’s styles (called a Look Book).

The method is suitable for books with heavier covers as well as with covers like the interior pages papers – self-covers. However, it should be noted that there is a particular thickness when the book becomes too bulky that it does not fold properly. This depends on how thick the paper that has been used is, with the limit usually being around 60 pages. At this point, it is advisable not to use saddle stitching for binding. The pages of the book must be divisible by four for the method to be applicable and it is therefore restrictive. The books to be stitched can be of different sizes whether as small as a pocket guide or as large as a magazine.

Saddle stitching provides a solution for binding books that have few pages and low quantities. It is favoured due to its low cost and fast turnaround time. This makes promotional materials such as catalogues and brochures available in a short time and inexpensively.

Our team at Minuteman Press Alexandria understands your need to have your booklets, magazines, brochures and printed materials to be bound fast and at low cost. Please contact us for assistance.

Window Decals

Window decals are the best way to catch the eye of your customers. Personalised decals make your business to stand out with professionalism – displaying custom-made company branding, graphics and logos, as well as important information such as trading hours. Visual merchandising is one of the most important parts of any business whether it is retail based or not, it is important to be visible to customers. A strong, customised and outstanding window display will help any business blossom.

Window decals require no maintenance as they can be done on a variety of materials and different styles that will accommodate every need. Whether you want to place them outside or inside, facing in or out, on a clear adhesive or vibrant and bold colours – the choice is up to you! Custom decals are printed on durable vinyl materials that can be weather and UV proof to avoid fading in the sun. Window decals are easily removable with no visible traces on windows, so after that sale promo ends you can just peel them off. If you’re in for the long haul, we have heavy duty decals that can last 5-10 years.

Minuteman Press Alexandria offers fully customised pieces, both big and small, that can fit any budget or business.

Decals can be installed DIY with our quality alignment tapes and then applied directly to the window. Not confident with a self-install? We can offer professional installers to make sure everything is applied perfectly.

Design, proof, and buy your custom decal today at Minuteman Press Alexandria!

Colour is all about perception. From the way your eyes perceive light and colour to form images — to the way colour and colour theory impact the way customers perceive your branding and business.

Colour theory is as much about the art as it is the science of print. We know that certain colours are symbolic of, and evoke certain emotions in an audience, and a basic understanding of colour theory can go a long way when making the very best of your digital and printed collateral. Maintaining consistency across these platforms can be best understood when we explore the two ways in which colour is created:

1. Additive colour spaces, or RGB – is used on screens, where a combination of red, green and blue forms the colours that we see;

2. Subtractive colour spaces, or CMYK – is used in print, and is created by combining cyan, magenta, yellow and black

Each space produces a different spectrum of colour, and accurate colour matching means no surprises from when you view your designs on screen, to when they arrive at your door in print.

Minuteman Press Alexandria are your partners in colour matching and correction, and our experienced graphic designers and print operators are here to help in delivering your project at its best and brightest.